News Articles

The Big Interview - Caribbean Premier League

The second Caribbean Premier League, the annual Twenty20 franchise cricket league that launched in the West Indies last year, comes to a close this…read more

The Big Interview - Under Armour - 09 Jan 2013

Chris Carroll, Director of Marketing for EMEA at Under Armour, speaks exclusively to on the launch of a new partnership with Harrods and the importance of identity to the brand… read more

The Industry Column - Matthew Osmon - 04 Jan 2013

Matthew Osmon, the chief executive of Jump, considers the future of sports marketing… read more

The Big Interview - Colin Baden - 12 Dec 2012

Oakley CEO Colin Baden talks exclusively to through their latest product, and dropping Lance Armstrong... read more

The Big Interview - Pitchero - 26 Nov 2012

Mark Fletcher, founder and CEO of Pitchero - an online network for the semi-pro and amateur sports community - speaks exclusively to about the key to starting a successful sports website, and the challenges that come with it. read more

The Industry Column - Peter McNeile - 25 Nov 2012

Peter McNeile, Director of Sponsorship at Cheltenham Racecourse, discusses the dilemma of balancing results and relationships in sport. read more

Top Ten Tips For Your Sport Industry Awards Submission - 20 Nov 2012

Richard Brinkman, Head of KantarSport at Kantar Media, gives his Top Ten Tips for the use of research in Sport Industry Awards entries... read more

The Big Interview - Damian Hopley - 14 Nov 2012

Damian Hopley, CEO of The Rugby Players Association, speaks exclusively to on the responsibility of rugby to look after their players post-careers, and the role the RPA plays in the sport as a whole. read more

Asian brands score big with the Premier League - 01 Nov 2012

Kenny Ager, Head of Strategy, Sports Revolution Asia, analyses the opportunities on offer in the Far East. read more

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