Electronics manufacturer Sharp has signed a deal to become an official partner of UEFA until the end of 2013, covering the European Championships i… read more
London 2012 organisers are hoping to showcase London’s famous landscape after submitting plans for the Olympic triathlon and marathon events. read more
Aviva is set to push its recently acquired title sponsorship of Premiership Rugby with TV adverts showcasing the game’s unsung heroes. read more
The largest corporate sponsors of Formula 1 have come together to launch a new organisation that will help them lobby for greater representati… read more
Becky Munday, chief executive of fixed fee promotional insurance specialist Mando...
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Stuart Cain, managing partner at Mindshare’s global sports practice takes a look at the growing...
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It's not the worst situation I've been in. It's been the same two or three times, in Madrid, Milan, and now.
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