Media News Articles

Scholes joins BT Sport & ITV pundit team - 30 Jul 2014

Former Manchester United midfielder Paul Scholes is set to take his knowledge of the game to the television studio after signing up as a leading pundit on both BT Sport and ITV, ahead of the new season. read more

Eurosport breaks 50m tdf viewer mark - 30 Jul 2014

More than 50 million people watched Eurosport's coverage of this year's Tour de France, won by Vincenzo Nibali in the biggest time margin since 1997, according to the latest viewing figures. read more

BT Sport & Arsenal extend partnership - 29 Jul 2014

Arsenal FC and BT Sport have extended their partnership, which will see the UK TV channel continue to serve as an official club partner.   read more

Sky Sports rebrands News platform - 24 Jul 2014

Sky Sports will be rebranding its Sky Sport News channel from 12th August, with Sky Sports HQ created to offer more breaking news across a TV, digital and mobile services to it consumers read more

Telegraph Sport extends Project Babb - 24 Jul 2014

The Telegraph has announced that it will be extending its alternative football website, Project Babb – launched ahead of the Fifa World Cup - after Telegraph Sport achieved a record-breaking growth in digital traffic during the competition. read more

Mitre Sports unveils online football hub - 23 Jul 2014

Mitre Sports International has announced the launch of Mitre Star, a new online hub developed for 5-a-side and 7-a-side football players and teams, offering expert advice on football tactics, technique, nutrition and fitness. read more

Sky Sports dedicates channel for Ryder Cup - 22 Jul 2014

Sky Sports has announced it will dedicate an entire channel to The 2014 Ryder Cup this Autumn, with Sky Sports 4 set to rebrand as ‘Sky Sports Ryder Cup’. read more

Brian O’Driscoll signs with BT Sport - 17 Jul 2014

Brian O'Driscoll has revealed one of the next steps in his career, after confirming that he will join the BT Sport rugby team as a rugby expert and brand ambassador. read more

Arsenal FC extends MP & Silva deal - 15 Jul 2014

MP & Silva, the international sports media company, and Arsenal Broadband Limited, the digital arm of Barclays Premier League club Arsenal FC, have agreed an extension to their existing six year deal, which will now run through until 2018/19.  read more

World Cup breaks tweet record one more time - 14 Jul 2014

The Fifa World Cup had one more opportunity to break a twitter record on Sunday night, with the final between Germany and Argentina setting a new tweets-per-minute record, but failed to top Brazil’s thrashing in the semi-final stage for total amount of messages sent through the online platform. read more

Glasgow 2014 to reach every competing nation - 11 Jul 2014

Glasgow 2014 will be broadcast in all 71 competing nations and territories after confirming new television deals in the United States and the Caribbean. read more

Poulter captains Ballantine’s online club - 11 Jul 2014

Ballantine’s has announced the launch of the Ballantine’s Golf Club, a new online Golf Club inspired by the sport and its lifestyle, with Ryder Cup hero Ian Poulter confirmed as the club’s first ever captain. read more

Brazil defeat sets Twitter alight - 11 Jul 2014

Brazil's crushing 7-1 Fifa World Cup semi-final defeat to Germany broke records on-and-off the pitch on Tuesday evening, with previous twitter records of activity for a sporting event crushed by a deluge of online chatter. read more

Channel 4 reveals 2014 para-sports coverage - 10 Jul 2014

Channel 4 has confirmed it will continue its coverage of para-sports throughout 2014 by broadcasting a series of key events this year, including the European athletics and swimming para-championships this summer as well as highlights of National Paralympic Day. read more

Mercieca takes Brooks Sports social media brief - 01 Jul 2014

Brooks Sports has appointed Mercieca to manage its social media with immediate effect, in a bid to help build greater brand awareness amongst a younger target consumer in the UK. read more

ITV Join In World Cup Community - 26 Jun 2014

For the duration of the Brazil 2014 World Cup, ITV have teamed up with Olympic and Paralympic legacy charity, Join In, to engage with volunteers and community sports clubs for ‘ITV Fever Pitch’, an immersive football fan park in Manchester. read more


Three-time Tour de France winner Greg LeMond will make his TV debut at the Tour de France as Eurosport’s cycling consultant, 25 years after his legendary 1989 victory.  read more

Wimbledon expands digital presence - 24 Jun 2014

As the Championships begins once again at Wimbledon, fresh off its victory as Brand of the Year, sponsored by Pinsent Masons, at the BT Sport Industry Awards, organisers of the tennis tournament have claimed this year’s edition will be the most social ever. read more

Caribbean Premier League hits 200m crowd - 19 Jun 2014

Coverage of the Limacol Caribbean Premier League will be available to over 200 million people across the world, organisers have revealed, ahead of the T20 competition in Grenada on 11th July. read more

Havas S&E decodes logics of engagement - 19 Jun 2014

Just a few days into the FIFA World Cup, new research from Havas Sports & Entertainment is looking into the ways fans around the world engage in their passion for sport, with a specific focus on football fans, defining a framework to understand and interpret fan attitudes and behaviours.  read more

@Brazuca following hits one million mark - 16 Jun 2014

The first FIFA World Cup match ball to have a Twitter profile has reached a landmark of one million followers in the opening days of the tournament, growing by 850,000 since the kick-off of the competition. read more

Sky Sports Extends U.S. Open Golf Rights - 13 Jun 2014

Sky Sports will show the U.S. Open Championship for a further five years as part of a new agreement for live golf that also includes women’s, senior and amateur events from the USA. read more

Eurosport nets best ever French Open - 13 Jun 2014

Record breaking audience figures made the 2014 French Open the best ever on Eurosport. The tournament attracted an average live audience of 1.36 million European viewers on Eurosport, a rise of 17% on the 2012 tournament, which held the previous record. read more

talkSPORT & The Times Partner for World Cup - 12 Jun 2014

Two of the UK’s biggest media brands, talkSPORT and The Times, have joined forces for the 2014 FIFA World Cup in Brazil. read more


The Los Angeles Kings may have come to town to contest the Stanley Cup, but they and their opponents the New York Rangers were part of a wider movement on Wednesday, when more than 50 teams from across Europe, Africa and America came together at Yankee Stadium for the fourth edition of Beyond Sport United, a unique annual event backed by Foundin… read more

BBC & ITV secure World Cup futures - 10 Jun 2014

The 2018 and 2022 FIFA World Cups will remain on the BBC and ITV after FIFA confirmed that it had sold its UK broadcast rights for the next two editions of the tournaments to the terrestrial broadcasters. read more

adidas launches House Match campaign - 09 Jun 2014

adidas has brought together some of football’s biggest stars past and present for a football match as part of the brand’s “all in or nothing” FIFA World Cup campaign.  read more

BT Sport secures Caribbean T20 rights - 03 Jun 2014

BT Sport has secured the UK and Irish broadcast rights to the Caribbean Premier League T20 cricket tournament for the next two seasons, which will see former England international Kevin Pietersen team up with the likes of Chris Gayle throughout the summer. read more

PA steps up Horseracing data distribution - 02 Jun 2014

The Press Association has been appointed the official Pre-Race Data distributor for British horseracing, in a new agreement that will run until the end of 2018. read more

BT Sport secures summer tennis rights - 30 May 2014

BT Sport has signed an agreement with the Lawn Tennis Association (LTA) to cover this year's summer grass court tournaments in the run up to The Championships, Wimbledon.  read more

Industry meets press at Nolan Partners #SIBC - 28 May 2014

An expert media panel who have worked on a cumulative total of 30 FIFA World Cups took to the stage at Wednesday morning’s Nolan Partners Sport Industry Breakfast Club, hosted by BT Sport. read more

#SIBC returns to BT Centre with Media Panel - 27 May 2014

The Nolan Partners Sport Industry Breakfast Club returns for its second edition of 2014 tomorrow, with leading figures from the nation's sports media come together to consider England's World Cup chances and the state of the industry from a media perspective.  read more

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