Global logistics firm DHL has agreed a last-minute deal to become the naming rights partner of the upcoming British & Irish Lions Tour in Australia, with the DHL Australia 2013 Lions Tour kicking off on Wednesday 5th June when the tourists take on the Western Force at Patersons Stadium in Perth. read more
This Saturday's Aviva Premiership Rugby Final has sold out faster than any previous Premiership Rugby Final, with a crowd of more than 82,000 fans set to watch the contest between Leicester Tigers and Northampton Saints. read more
Rugby training brand Rhino Rugby has appointed Mercieca as its retained agency to manage its consumer PR, and will see the agency handle day-to-day media relations in the UK as well as activating its associations with governing bodies, the British & Irish Lions and ambassadors. read more
As fans put the final touches to their safari outfits ahead of this weekend’s Marriott London Sevens, the 12 captains and coaches set to take part have officially launched the tournament, with ticket sales already well over the 100,000 mark. read more
Aviva Premiership side Leicester Tigers have extended their sponsorship agreement with Caterpillar for a further three years and unveiled its new jersey for the 2013/14 season. read more
England will play at Manchester City Stadium for the first time with their three other Rugby World Cup 2015 pool matches taking place at Twickenham Stadium, after the match schedule and venues for the tournament were announced this morning. read more
The International Rugby Board has announced that Specsavers opticians will sponsor the match officials for this summer’s British and Irish Lions tour to Hong Kong and Australia. read more
Former Rugby World Cup and Lions legends Will Greenwood and Austin Healey have launched a new family festival of sport, taking place this August, with activities including specialist coaching, competitions, freshly cooked food and music festivities – including a number of famous faces to help along the way. read more
Sports nutrition brand, Maximuscle, has announced its continued support of the British & Irish Lions for the upcoming Australia Tour as the official Sports Nutrition Supplier, providing the touring party with all the nutritional products required. read more
Saracens’ Allianz Park has had more than 6,000 demountable grandstand seats installed into the rugby club’s newly opened ground, as part of the club’s £24 million development to create a state of the art multi-functional stadium facility with artificial pitch and running track. read more
Rugby World Cup winners and former British and Irish Lions Richard Hill and Will Greenwood have spoken of the importance of strong leadership ahead of the Lions tour to Australia. Speaking at a Benchmark Talent Showcase Breakfast, the pair insisted that forming bonds between players who traditionally meet each other as rivals will be vital to th… read more
Mike Miller, former head of the International Rugby Board (IRB), has been appointed the first-ever chief executive of the World Olympians Association (WOA), as the organisation embarks on a new development drive and commercial programme. read more
YouTube and the RaboDirect PRO12 have unveiled the result of its new partnership, bringing highlights of games to rugby fans all over the world for the first time last weekend. read more
The Gaelic Athletic Association (GAA) has given its support to the Irish Rugby Football Union’s (IRFU) efforts to launch a bid to host the 2023 Rugby World Cup. read more
talkSPORT has announced a new partnership with Microsoft Office 365, who will become the official technology sponsor for the sports radio station’s live and exclusive British and Irish Lions radio commentary. read more
Sports nutrition brand, Maximuscle, has announced a new sponsorship deal with Wales and Scarlets winger, George North. read more
The Rugby Football Union has confirmed Prince Harry as a Patron of All Schools, and revealed Canterbury as the inaugural Official Partner for its programme to get more secondary state schools playing rugby union. read more
Squash's campaign to become part of the 2020 Olympic Games received a boost this weekend when England captain Chris Robshaw, along with Chris Ashton, Dan Cole, Henry Thomas,Tom Youngs, Joe Marler and Mako Vunipola showed their support for the movement. read more
England Rugby 2015, the Organising Committee for Rugby World Cup 2015, has confirmed that Sandy Park, home of Premiership Rugby side Exeter Chiefs, has been added to the long list of match venues for the Rugby World Cup 2015. read more
The Football League, the world’s original league football competition, is set to celebrate its 125th anniversary this year, with the anniversary period kicking off on 2nd March. read more
The Rugby Football Union is to commit £10 million over the next four years to help clubs improve their clubhouses and pitches. read more
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RaboDirect, the savings bank and sponsor of the RaboDirect PRO12, has announced that former Ireland and British and Irish Lions international Keith Wood will become the bank’s Voice of Rugby. read more
O2, sponsor of the RFU and England Rugby, has announced the launch of O2 Matchday, a new free app featuring ‘Ref!Link’ - a live feed from the referee’s microphone - directly to fans’ phones across the UK. read more
Online ticketing marketplace StubHub has announced its latest UK sporting partnership, in the form of Premiership Rugby’s Leicester Tigers, its first such agreement with a rugby club. The deal takes effect immediately and continues through to the end of the 2015/16 season. read more
The Rugby Football Union and O2 has launched the O2 Touch tour – the governing body’s biggest ever campaign to get the nation playing Touch Rugby, supported by The Untouchables; a team of athletes including a free-runner, a rugby player, a freestyler, a dancer, a personal trainer, and a parkour pro. read more
The Rugby Players Association (RPA) has launched a new interactive rugby app, 15. The new online magazine will give every rugby fan a behind the scenes insight into the professional game and gets up close and personal to the players. read more
International rugby captains of past, present and future - Chris Robshaw (England), Jamie Heaslip (Ireland), Jamie Roberts (Wales) and Kelly Brown (Scotland) are docking their pilot caps as GUINNESS Class takes-off over the RBS 6 Nations. read more
The Rugby Football Union has confirmed England will play three test matches ahead of the 2015 Rugby World Cup, beginning on 15th August, including two QBE Internationals at Twickenham Stadium. read more
The RBS Six Nations has announced a partnership with YouTube that will see match highlights and exclusive content made available for YouTube viewers worldwide for the next three seasons, with the first pieces of content online within minutes of the action taking place during the opening weekend. read more
The Rugby Football Union (RFU) and IBM has announced a five-year agreement, which will see the new Official Analytics Partner for the RFU implement an innovative analytics solution to provide fans with real-time insights into the game, the IBM TryTracker. read more
To celebrate a Lions year and with the upcoming 6 Nations, a team of British & Irish legends, many ex Lions, will put their boots back on to take on former French players in aid of the Wooden Spoon and the Serge Betsen Academy & Provale. read more
The Royal Bank of Scotland (RBS) has agreed a four-year extension to its title sponsorship of rugby union’s annual Six Nations tournament, until 2017. read more
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