.jpg "Virgin Active and viagogo celebrating Wimbledon")
With Wimbledon just days away, leading health club operator Virgin Active has unveiled a three-week campaign to capitalise on tennis fever, opening its 20 Health & Racquets Clubs to the public for free over three weeks. read more
The Lawn Tennis Association (LTA) has announced that the life and pensions firm, Aegon UK, will continue as the lead partner of British Tennis through until 2017. read more
adidas has confirmed it has signed a new footwear partnership with world number one tennis player Novak Djokovic, who has been wearing the German brand’s footwear for a number of years. Claiming all six of his Grand Slam titles in the Barricade shoe, the latest model - the Barricade 7 - was debuted at the French Open last week. read more
Sky Sports will show the world's top tennis players for another five years after announcing two new deals, including Andy Murray's US Open grand slam defence at Flushing Meadows in August. read more
StubHub, America’s largest secondary ticketing marketplace, has unveiled a new UK sporting partnership with the Lawn Tennis Association (LTA) to become the official ticket marketplace for three UK grass court tennis events: The Aegon Championships at The Queens Club, The Aegon Classic, Birmingham and The Aegon International, Eastbourne. read more
The All-England Club has announced a record prize pot for this year’s Wimbledon Championship, up 40% to £22.6 million, while plans for a retractable roof for Number One Court were also announced. read more
Four-time Grand Slam winner Maria Sharapova has signed a new partnership with Porsche, in a three-year deal that will see the 26-year old Russian tennis star feature in a global campaign for the German sports car manufacturer. read more
Tennis star Andy Murray has renewed his ties with Simon Fuller's XIX Entertainment, settling speculation over his off-court future after reportedly becoming a high-profile target for a number of other management agencies. read more
Tennis could become the latest sport to attempt its own version of cricket’s Twenty20 format, according to media reports. read more
The ATP has announced that tickets to the 2013 Barclays ATP World Tour Finals at The O2 in London are now on public sale, which will see the world's best battle it out for a share of the increased £4 million prize pot. read more
Roger Draper will step down from his role as the chief executive of the Lawn Tennis Association at the end of September, ending a seven-year reign at the top of British tennis. read more
Virgin Active has announced a new partnership with the Lawn Tennis Association (LTA) to become the Official Health Club of British Tennis, in a three year agreement. read more
Rising tennis star Laura Robson has signed a new partnership with Virgin Active to become an ambassador for the health club chain, owned by British billionaire businessman Richard Branson. read more
The ATP has announced the launch of a new ATP Heritage campaign on the back of a number of 40-year Emirates ATP Rankings celebrations planned for 2013. Launched in Dubai on Sunday, the campaign will serve as a platform to celebrate the achievements of the world’s greatest players throughout history. read more
Scottish tennis ace Andy Murray could be spending a little more time at home, after revealing a new luxury hotel venture near his home town. The US Open and Olympic champion has acquired Cromlix House Hotel, close to Dunblane, and plans to transform the Victorian mansion into a 15-room five star destination in time for the 2014 Ryder Cup in Glen… read more
Tennis' world number two Roger Federer has given his backing for squash to be included in the 2020 Olympic Games programme after meeting women's squash world number one Nicol David at the ABN AMRO World Tennis Tournament in Rotterdam this weekend. read more
drawforall, a new nationwide grassroots tennis competition designed to provide opportunities for adult players to compete against others of a similar standard, has been launched with the support of the LTA, Dunlop and Tennishead magazine, as well as a number of professional players. read more
World number one Victoria Azarenka has signed a personal endorsement deal with energy drink giant Red Bull, becoming the first tennis player to endorse the Red Bull brand. read more
Men’s tennis boss Brad Drewett is stepping down from his role as executive chairman and president of the ATP due to illness, the organisation announced today. read more
BT Sport has agreed a new deal with the Women's Tennis Association to acquire a package of rights to show live women’s tennis, as the channel bolsters its rights portfolio ahead of its launch later this summer. read more
The ATP has announced a new five-year partnership with tennis equipment manufacturer Tecnifibre, which will see the Paris-based brand become an Official Partner of the ATP World Tour. read more
The ATP and Rolex have announced a new multi-year partnership that will see the Swiss watch brand become the Official Timekeeper of the ATP World Tour. In addition, Rolex has extended its existing sponsorship of the season-ending Barclays ATP World Tour Finals at The O2 in London. read more
Dunlop has announced that it is to sponsor the upcoming World Championship of Ping Pong – the latest sport to get the Barry Hearn makeover, following the conclusion of the PDC World Darts Championships at Alexandra Palace. read more
The ATP has launched its new global promotional campaign to coincide with the opening of the 2013 ATP World Tour season. The campaign, which uses the tagline “Beat This”, showcases the sport’s finest athletes on the great stages across the ATP World Tour. read more
IMG Worldwide has officially confirmed the signing of World number one tennis star Novak Djokovic. Under the terms of the long-rumoured, multi-year agreement, IMG will represent the Serbian ace in developing a brand building strategy through marketing, endorsements, appearances and licensing along with select global business initiatives. read more
Moët & Chandon has introduced Roger Federer as its new brand ambassador. In his new role, Federer will take centre stage in the House’s upcoming advertising campaign. read more
The Association of Tennis Professionals has announced an extension of its sponsorship with Head, its longest standing partner. read more
The ATP has announced that London will continue to host the season-ending Barclays ATP World Tour Finals until 2015, while the organisation has also extended its agreements with the event’s title sponsor Barclays, and Ricoh has signed a new agreement with the governing body of men’s tennis. read more
viagogo has announced it is extending its European ticketing agreement with multiplatform sports media company, ESPN, which will see the international ticketing marketplace continue as the broadcaster’s official ticketing provider. read more
Tennis players have welcomed the news that prize money for the Australian Open will rise by Aus$4m (£2.53m), but Novak Djokovic was warned that the fight for a greater share of revenues is not over, as lower-ranked players continue to struggle paying their own way. read more
Andy Murray finally ended a 76 year wait for a British man to win a Grand Slam title after defeating Novak Djokovic in five-sets to claim his first major of his career, in a match that was watched in the UK by a peak of 1.5m people, despite a finish time of past 2am GMT. read more
LV= has agreed a new tennis sponsorship, which will see the insurance, retirement and investment group become an associate sponsor of the IMG-owned Statoil Masters Tennis, the prestigious legends event taking place at the Royal Albert Hall this December. read more
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