Tennis News Articles

Roland Garros to lose French Open - 23 Mar 2010

The French Open tennis tournament could be forced to move away from Paris in the next few years due to problems with the infrastructure at Roland Garros. read more

Travelex renews WTA Tour deal - 16 Mar 2010

Travelex, the foreign exchange company, and the Sony Ericsson WTA Tour have extended their partnership for two years through 2011. read more

Davydenko agrees Dunlop tie-up - 15 Mar 2010

Dunlop has unveiled men’s tennis star Dunlop has unveiled men’s tennis star Nikolay Davydenko as the latest ambassador for the global sports brand.Nikolay Davydenko as the latest ambassador for the global sports brand. read more

Sony Ericsson cuts WTA tour deal - 08 Mar 2010

Mobile phone manufacturer Sony Ericsson has announced a two year extension to its existing partnership with the WTA Tour, however, the brand has decreased its deal from title sponsor to lead global sponsor. read more

HP signs Davis Cup sponsorship deal - 03 Mar 2010

The International Tennis Federation has announced the addition of global technology firm HP to its portfolio of international sponsors for its flagship team competition the Davis Cup. read more

Maui Jim signs Dementieva - 26 Feb 2010

Maui Jim, the Hawaiian manufacturer of sunglasses, confirmed today that they have entered into a partnership with the world’s number seven ranked tennis player Elena Dementieva. read more

Corona signs ATP sponsorship deal - 22 Feb 2010

Beer brand Corona Extra has signed a 5 and a half year deal with the ATP to become the top sponsor of the men's tennis tour. read more

Poll says tennis is most positive sport - 04 Feb 2010

Barclays Spaces for Sports has revealed that tennis is recognised as producing the most positive global sporting role models in a recent poll gathering the opinions of 1,400 sports fans. read more

ATP to consider World Cup proposal - 14 Jan 2010

Men's tennis governing body the ATP is to consider a proposal put forward by the ATP Player Council to introduce a 32-nation biennial World Cup tournament. read more


Women’s tennis star Maria Sharapova has extended her sponsorship agreement with Nike for a further eight years in a deal worth a reported $70m – the largest such contract in the history of the sport. read more

Stuart Higgins secures tennis star - 15 Dec 2009

Stuart Higgins Communications, the Fast Track-owned PR agency, has struck a deal with Blue Entertainment Sports Television (BEST) to work on a number of the firm’s tennis clients, specifically world number four Caroline Wozniacki. read more

Changes to Olympic programme impact GB cyclists - 11 Dec 2009

The Executive Board of the International Olympic Committee has announced the changes in the 2012 Games programme around the tennis and cycling events, impacting several GB athletes including Gold Medallists Rebecca Romero, Bradley Wiggins and Victoria Pendleton. read more

LTA boosted by two new sponsorship deals - 08 Dec 2009

The Lawn Tennis Association has continued to defy the economic downturn announcing two new lucrative sponsorship deals with major global brands Nike and InterContinental Hotel Group. read more

Federer signs Credit Suisse deal - 18 Nov 2009

World number one tennis player Roger Federer has signed a ten-year multi-million pound sponsorship deal with financial services brand Credit Suisse. read more

Revamped Listed Events rules set to be unveiled - 09 Nov 2009

According to media reports, the independent panel currently reviewing the Listed Events ruling, which governs which sporting events must be broadcast on a free-to-air channel, is set to recommend that the list be shortened but should include the Ashes, Wimbledon and international football qualifying matches. read more

Tennis stars call for shorter schedule - 13 Oct 2009

Top tennis players are calling for schedule demands of top players to... read more

AEGON to sponsor Masters Tennis - 25 Sep 2009

AEGON has signed a five-year deal to become the title sponsor of the Masters Tennis at the Royal Albert Hall in London. read more

Tennis gives economy £400m boost - 15 Sep 2009

The British economy will stand to benefit from a £400m boost that can be attributed directly to the ‘tennis economy’, and the sport’s growing popularity could see more than 200,000 people take up tennis in 2009, according to a new report from Barclays. read more

US Open reviewing new roof option - 14 Sep 2009

US Open tennis officials say they are ready to ‘develop’ plans for a roof over the Arthur Ashe Stadium at Flushing Meadow although no final decision has been taken. read more

Williams sisters to bid for NFL team - 21 Aug 2009

After playing each other in the Wimbledon Final over a month ago, the Williams sisters are still making headlines, as they have now been reported to be in talks to become part-owners of the NFL’s Miami Dolphins. read more

New president for WTA Tour - 19 Aug 2009

The new president of the Sony Ericsson WTA Tour is David Shoemaker, who was previously the Tours chief operating officer, General Counsel and head of the Asia-Pacific region. read more

WTA Tour unveils search for leaders - 23 Jul 2009

The Sony Ericsson WTA Tour has launched a global marketing campaign aimed at recognising parents, teachers, coaches and community leaders who have encouraged young women to take up new opportunities. read more

Allaster takes reins at WTA Tour - 14 Jul 2009

The Sony Ericsson WTA Tour has announced the appointment of Stacey Allaster, WTA President since 2006, as the new Chairman and CEO of the women’s tennis Tour succeeding the recently departed Larry Scott. read more

BBC nets 11.2m for Wimbledon final - 07 Jul 2009

The dramatic and action-filled Wimbledon final which saw Roger Federer beat Andy Roddick was watched by a peak audience of 11.2m viewers on BBC One. read more

Wimbledon warning over fake tickets - 03 Jul 2009

The All England Club has issued a warning to tennis fans over fake tickets being offered for the men’s and women’s finals of this year’s Wimbledon Championships. read more

Sutcliffe threatens to cut LTA funds - 25 Jun 2009

Minister for Sport Gerry Sutcliffe has threatened to cut funding to British tennis if results do not improve after only two home-grown players reached the second round of this year’s Wimbledon Championships. read more

Tennis Foundation hits the footpaths - 24 Jun 2009

The LTA-run Tennis Foundation has launched an ambient advertising campaign on footpaths to raise awareness of the charity and bolster TV audiences for giant outdoor screens showing this year’s Wimbledon Championships. read more

Sunset+Vine renews LTA TV deal - 22 Jun 2009

TV production firm Sunset+Vine has renewed its deal with the Lawn Tennis Association to continue to act as host broadcaster for the two major pre-Wimbledon tournaments at Eastbourne and Birmingham up to and including 2013. read more

Wimbledon relaunches PPV service - 19 Jun 2009

The All England Lawn Tennis Club and global digital sport and entertainment specialist Perform, have relaunched Wimbledon Live, Wimbledon’s official pay-per-view video broadband service, for the 2009 Championships. read more

Murray stars in BBC Wimbledon trailer - 12 Jun 2009

The BBC has launched a TV advertising campaign to promote its live coverage of this year’s Wimbledon Championships focusing on British tennis star Andy Murray’s preparations for the 2009 tournament. read more

BBC extends Queen's Club deal to 2013 - 12 Jun 2009

BBC Sport has extended its rights deal to screen the Aegon Championships at the Queen's Club until 2013. read more

Robinsons TV ad pins hopes on Murray - 03 Jun 2009

Despite Andy Murray bowing out of the French Open in the quarter-finals, soft drink brand Robinsons has decided to play on the hope that he will succeed in being the Wimbledon’s first British champion in 70 years by launching a new TV campaign that focuses on the Scottish tennis player’s efforts. read more

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