Sport Industry Group

‘Olympic Confessions' marks year to go- 27 Jul 2011 00:00:00

To celebrate the ‘year to go’ mark until the opening ceremony of the London 2012 Summer Olympic Games, Sport Industry Group has launched ‘Olympic Confessions’ – a series of online video interviews with official sponsors of the Games.

The series kicks off with one of the London Olympic Organising Committee’s (LOCOG) seven Tier One partners, Lloyds TSB.

Lloyds TSB’s head of London 2012 Partnership & Group Sponsorship, Gordon Lott is the first to receive the questions - sharing his views on the Olympic sponsorship so far, including the highlights and challenges of the deal, as well personal thoughts on his favourite Olympic memories, and what he is most looking forward to seeing at London 2012.  

Click here for the first ‘Olympic Confessions’ interview.

Sponsors already signed up to the series include Deloitte, Thomas Cook, EDF, BMW, GE and McDonalds.

There are now just 365 days until the opening ceremony of London’s third Olympic Games, and even less then that until the Olympic action kicks off.

Check back regularly for updates on the series, with 'Olympic Confessions' posted every few days – or sign up to the Sport Industry daily newsletter, by sending you email address and those of any interested colleagues to jason@sportindustry.biz