ECB blocks RFU Twenty20 move- 11 Jan 2007 00:00:00
The England and Wales Cricket Board have blocked a move by the Rugby Football Union for the latter to use the Twenty20 moniker for a new grassroots rugby tournament.
The ECB confirmed that the RFU had made an approach to use the Twenty20 title for its new concept but that the request had been firmly denied.
An ECB spokesman stated: ‘We have trademarked the various titles and we understand that the RFU are now exploring other titles to make sure that the two sports are differentiated.’
The RFU is looking for a brand name to promote its new grassroots concept which is designed to bring players who have previously played amateur rugby at grassroots level back into competitive games.
A pilot for the scheme was to see midweek games arranged split into periods of 20 minutes each, under the Twenty20 branding.
This was then to lead to the creation of a national tournament next September as part of a campaign to attract new players to the game ahead of the Rugby World Cup.