British Masters dropped from Tour- 14 May 2009 00:00:00
The British Masters, one of the longest standing golf tournaments in the UK, has been dropped from this year's European Tour schedule after failing to find a new title sponsor.
The tournament’s existing sponsorship deal with Quinn Insurance expired at the end of last year’s Masters and the organisers have failed to find a replacement backer.
The event, which has been played at The Belfry for the last three years, has been staged every year since 1946.
The tournament had been scheduled for 17th-20th September – a slot that will now be filled by the Austrian Open which will move from 11th-14th June to take its place.
The loss of the British Masters is the second major UK golf event to be dropped from the European Tour after the English Open at St Mellion was also cancelled earlier in the year.
That demise was due to a construction project in the area of the course and the event is expected to return to the European Tour in 2011.