West Brom promotes Haiti appeal- 19 Jan 2010 00:00:00
Coca-Cola Championship club West Bromwich Albion has raised money for the Haiti earthquake relief by wearing appeal logos on their shirts.
The DEC Haiti Appeal emblem was emblazoned across the team shirts during their televised match against Newcastle United on Monday night.
The branding also featured details of the Disasters Emergency Committee's website address, www.dec.org.uk, where donations can be made.
The club were able to show their support for the fund as they have not secured a permanent shirt sponsor this season and consequently can offer match-by-match sponsorship deals.
The Disaster Emergency Committee is urgently appealing for support in the wake of Tuesday's earthquake and West Brom chairman Jeremy Peace said the club felt it was an opportunity to play a part in helping to raise cash.
All 18 shirts worn by the players will now be auctioned off in a bid to raise more funds.
The club have already had struck one match sponsorship deals with betting companies Blue Square and Victor Chandler in their previous two televised matches.
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