Jaguar partners with TEAMORIGIN- 30 Jul 2010 00:00:00
Jaguar has continued its venture into British sport after announcing a partnership deal with British America’s Cup sailing team TeamOrigin.
TeamOrigin, created by Sir Keith Mills with the single purpose of winning the America’s Cup for Great Britain, will begin its partnership with Jaguar at Cowes Week.
This partnership is part of Jaguar’s Academy of Sport and the deal was brokered by Influence PR.
The deal includes branding on the yacht and an opportunity for customer & brand engagement.
Jaguar also signed a deal to sponsor Sky's coverage of England's Test match against Pakistan.
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