The FA has appointed Women’s Sports Group to exclusively consult on the distribution of UK media rights for the Barclays FA Women’s Super League.
The new round of media rights sales will be for the 2021/22 season onwards, and will include all FA-controlled women’s club and national team fixtures. The cycle comes at a time when women’s football exposure as well as participation levels are increasing.
Extreme E has signed a multi-year partnership with BBC which will see all of the upcoming off-road electric SUV racing series broadcast live on the broadcaster’s digital platforms.
The deal will see the series and its inaugural five-race season available on the free-to-air platform in the UK, starting with the first event in Senegalese capital Dakar in January 2021.
Sky Sports is to expand its women’s sport coverage and has announced new coverage of women’s cricket, rugby, netball and the WNBA to its YouTube channel - as it targets new audiences for its output.
The Sky Sports YouTube channel will ensure a wider audience is able to watch more coverage of women’s sport, supported by a full schedule of live coverage across its linear Sky Sports channels showing key events across the year.
DAZN has announced that it will dramatically increase its global presence, expanding its output to more than 200 countries including the UK.
The online broadcaster will release an English-language service focused on boxing, building on the company’s portfolio of international rights to properties held by promotion companies such as Golden Boy Promotions, Matchroom Boxing USA and GGG Promotions.
The first global event on DAZN will be Mexican boxer Canelo Alvarez’s soon-to-be-announced fight during Cinco de Mayo Weekend, on Saturday, 2nd May.
Sky Sports and BT Sport have both announced steps to combine each other’s channels into single subscriptions for consumers.
Sky has launched two new sports packages that will see BT Sport available to purchase through Sky TV platforms in a single subscription, with a combined package available for £35 per month - which Sky says is a saving of 35% on standalone monthly subscriptions.
DAZN Media, the advertising division of DAZN Group, has launched a new Global Football Package to centralise its football sponsorship offering to brands.
The new package, which DAZN says will rival mainstream football sponsorship, offers brands the opportunity to reach the the group’s audiences across OTT, digital, video on-demand and social platforms in over 40 markets with one sponsorship.
The build-up to the start of the Guinness Six Nations has seen a flurry of marketing activity ahead of the tournament’s opening weekend.
Title sponsor Guinness has sent a love letter to the tournament - one with which it was intimately acquainted even before picking up the headline partnership - and broadcaster the BBC has also kicked off its build-up.
The governing bodies of British Olympic and Paralympic sports will come together to launch a new OTT broadcast platform after the Olympic Games Tokyo 2020, in a project that has been two years in the making.
How sport must learn from both music and movies, and fast…
Lucien Boyer is President and Co-founder of Global Sports Week Paris, whose first edition, held under the high patronage of French President Emmanuel Macron, will gather 1,000 leaders of the world sports economy at the Carrousel du Louvre from 5th-7th February 2020.
The 2019 UCI Road World Championships, which took place in Yorkshire, drew a record global audience, according to organisers.
329 million people in 124 countries watched coverage of the nine-day long event in September 2019.
Global viewing figures increased 31%, up from 250 million the previous year in Innsbruck, with the event broadcast to an extra 24 countries this time around.
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