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At The Races to become Sky Sports Racing

Following the launch of its sport-specific channel rebrand last year, Sky Sports has confirmed it will now add a channel dedicated to horse racing from next year.

‘Sky Sports Racing’ will replace ‘At The Races’ and will be available to every Sky TV customer in the UK and Ireland at no extra cost, with live racing from over 650 UK fixtures as well as a selection of international race meetings.

Ahead of the launch next year a ten-year deal with Chester Race Company has been signed to bring live racing from Chester and Bangor-on-Dee to Sky Sports Racing from March 2019.

Comcast launches £22bn Sky takeover bid

US broadcasting and cable TV giant Comcast has made a £22bn bid for Sky, entering into a bidding war with Rupert Murdoch’s 21st Century Fox.

The all-cash offer, which values the broadcaster at £12.50 a share, threatens Murdoch's attempts to take full control of the pay-TV group, having already agreed to buy the 61% of Sky it does not already own in an offer worth about £19bn.

Amazon lands US Open rights

Amazon has confirmed a five-year broadcast deal with the United States Tennis Association (USTA) for rights to the US Open Grand Slam in the UK and Ireland.

News of the proposed deal was reported as long ago as November, but the new agreement has now been confirmed for up to $40m, according to media reports in The Guardian. 

Starting with this year’s competition, Prime members will have access to live and on-demand coverage at no additional cost.

BT to launch pay-per-view channel

BT Sport has announced plans to launch a pay-per-view channel that will be available on BT TV and Sky.

Launching later this year, BT said that further details regarding BT Sport Box Office will be released soon.

In December last year, both Sky and BT TV reached an agreement to sell titled channels on each other’s platforms from the start of 2019. BT agreed to wholesale its BT Sport channels, whilst Sky’s Now TV service will be available on BT TV.

talkSPORT wins cricket audio rights from BBC

talkSPORT has won the cricket audio rights for England’s upcoming overseas tours from the BBC.

It marks the first time since 2005 that BBC Five Live’s Test Match Special programme will not cover an England overseas tour.

The free to air rights cover England's tours of Sri Lanka and the West Indies including all the Test matches, ODIs and T20 internationals from each tour. The matches will be broadcast across talkSPORT and talkSPORT 2.

ADI secures Formula E deal

ADI has secured an agreement with the ABB FIA Formula E Championship to deliver screen solutions for the next three years.

A supplier since 2015, ADI has provided LED screen and production services across the Formula E race calendar. In Season 4 of the Championship ADI will supply all four European fixtures, starting with Rome this weekend, as well as Paris, Berlin and Zurich, in addition to the Marrakesh E-Prix, which took place on 13th January 2018.

BA teams up with Edmund to stream matches

British Airways and Kyle Edmund have announced a new project, to provide an experience for Kyle's fans by getting his matches from the upcoming ATP tournament in Marrakech live to his official Facebook page.

British Airways has partnered with Kyle and StarWing Sports, Kyle's management company, to provide this service free of charge for all his followers in United Kingdom.

British Airways has recently added Kyle to its brand ambassadors. This will be the first time the company is engaging in this kind of project with the Australian Open semi-finalist.


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