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WRU launches ‘smart’ transport solution

The Welsh Rugby Union (WRU) has teamed up with ‘smart transport’ company Zeelo to trial a new shuttle service for supporters with tickets for Under Armour Series matches at Principality Stadium.

The project will see Zeelo use data analytics to assess demand and send executive coaches on routes that currently have limited service, ensuring large numbers of fans, who may have previously faced transport challenges, a quick and seamless journey into the heart of Cardiff.

Saracens clear to develop Allianz Park

Saracens Rugby Club has been granted planning permission and secured funding in partnership with Barnet Council to renovate the West Stand at Allianz Park.

Targeted for completion in 2020, the new stand will be a 3,000-seater and will bring the ground capacity to 10,500. 

The £23 million redevelopment will host a hospitality experience, bring improved training, medical and competition facilities, creation of a community garden designed by local school children and a new media facility. 

Cheltenham achieves landmark tout ban ruling

The High Court has granted Cheltenham Racecourse a ground-breaking, season-long injunction, banning ticket touts at the venue until June 2019.

The ruling follows a fierce legal battle and comes into effect ahead of the first meeting of the national hunt season at Cheltenham this weekend.

Anyone caught flouting the ban – which prohibits both buying and selling by touts on the Jockey Club-owned property – faces up to two years in jail.

Wiggins to MC at Six Day London

The Phynova Six Day London event takes place this week at Lee Valley Velopark, with five-time Olympic Champion and Tour de France winner Sir Bradley Wiggins set to take on the role of presenter for Friday evening’s session.

The “sportainment”-based track cycling concept is returning to London for its fourth year, combining world-class racing with music, food, drinks and a party-style atmosphere.

Shahid Khan withdraws £600m offer for Wembley

Shahid, Khan owner of NFL side Jacksonville Jaguars and Premier League team Fulham, has pulled out of his bid to buy Wembley Stadium due to a current lack of a “proper partnership” with the FA.

It remains unclear if Khan will make a new bid at a later date or how the FA plans to increase support for community football facilities across the country, which was one of the key issues that became central to the debate surrounding the sale of the national stadium.

InCrowd Cast in rugby expansion with Maymask

Fan marketing platform, InCrowd has announced a partnership with Maymask for the installing of its digital LED display software InCrowd Cast.

Installed at rugby stadiums across the UK, Cast allows Maymask to place live content directly in front of rugby fans, providing new methods of partnership communication and sponsor activation opportunities.

Cast also runs with zero downtime, zero lag time and with in-game interruptions (when display graphics are interrupted in real time) to announce a particularly exciting point of play or moment in the game. 

AXS in big Wasps deal

Ticketing specialist AXS has announced a new agreement with Wasps Holdings, which will see it become the exclusive ticketing partner for a wide range of live events at The Ricoh Arena in Coventry.

The four-year deal will cover Wasps Rugby, Wasps Netball, concerts, exhibitions and other live events at the venue from October 2018.

AXS will implement new technology solutions aiming to ensure a frictionless purchasing and entry experience for ticket holders. 

International Hockey to be staged at The Stoop

Premiership Rugby side Harlequins has announced an agreement with Great Britain Hockey (GBH) and the International Hockey Federation (FIH) that will see The Stoop host International Hockey for the first time.

GB Men’s and Women’s teams will play New Zealand in a Double Header at the rugby stadium in Twickenham on Sunday 23rd June 2019 as part of a new tournament on the international hockey calendar.

Glasgow to stage second Star Sixes

Pitch International is to take its Star Sixes international ‘legends’ event to Glasgow in 2019.

The second edition of the tournament, which sees former football stars don national colours to revisit old rivalries in a six-a-side format, will take place at The SSE Hydro between January 4th and 6th, 2019.

Hosts Scotland will be joined by teams from England, Northern Ireland, Republic of Ireland, Wales and the Rest of the World in what will be the first regional edition of the event, which made its debut with the Star Sixes World Cup at The O2 in London in July 2017.


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