Discovery unveils Olympic studio technology

08 Feb 2018

By: Sport Industry Group

With the lighting of the cauldron at the PyeongChang Olympic Stadium, Discovery’s Eurosport has unveiled the first images of its studios in PyeongChang.

From South Korea to Germany, Sweden to Norway and Finland to the United Kingdom, a total of 17 studios across the world will play host to Eurosport’s cast of 150 winter sports experts.

Headlining Eurosport’s production offering will be The Cube – a virtual reality studio first announced at the 100 Days to Go milestone in November. An Olympic Games first, the studio will use augmented reality, enhanced data and 360 degree graphics.

The Cube will feature winter sports legends, giving fans crucial insights during PyeongChang 2018.

In yet another Games first, Eurosport’s dedicated mobile digital studio will move among Olympic venues producing social-first short-form clips with athletes, influencers and fans giving those watching on from Europe the opportunity to go behind-the-scenes at the Olympic Winter Games and experience the on-site atmosphere.

Eurosport Sweden and Eurosport Norway will also broadcast live from dedicated roof-top studios for the duration of the Games as well as from studios at venues – such as ice hockey from the Gangneung Hockey Centre - hosting some of the thrilling action from the XXIII Olympic Winter Games in South Korea.

Peter Hutton, Eurosport CEO, said: “Two years of big ambition and meticulous planning have gone in to preparing for PyeongChang 2018 and today we are absolutely delighted to unveil the state of the art studios that will be featured during our coverage of the Games. In particular, The Cube allows us to take analysis off the flat screen and enable our experts to explain with their hands and their bodies, telling stories that explain technical differences in a way that makes the complicated simple.

“Eurosport’s entire production, from The Cube and studios to our on-site venues, will allow people across Europe to experience the Olympics from every angle, with new insights and unparalleled expertise 24 hours a day.”