Forest Green partner with Carbon Negative lift app SKOOT

Thursday, February 18, 2021

By: Sport Industry Group

Forest Green Rovers has announced a new partnership with carbon negative mobility app SKOOT in a bid to connect its fans as well as promote sustainability.

The League Two club will team up with the app in a partnership that will offer Forest Green Rovers fans the opportunity to travel to games together, as well as aiding fellow supporters and the community in need of help completing important errands, before the latest lockdown restrictions ease.

The carbon-negative app SKOOT will also become the club’s Official Lift Partner For Fans and will see supporters given the chance to organise, request and arrange errands or lifts, while for every three rides, SKOOT plants a tree - meaning journeys help the environment.

Before fans are allowed back into stadiums, and until the end of the current lockdown restrictions, Forest Green Rovers will encourage fans to ‘look out for each other’ through SKOOT by assisting those who need help with errands giving back to the local community.

“Every once in a while, there’s a club that lights up the world with their passion, innovation and flair, Forest Green Rovers is that club and we’re incredibly excited to be embarking on this journey,” said Mark Stringer, Co-Founder of SKOOT and Founder and CEO of marketing agency Pretty Green.

“We share so many of the same values, not just in terms of the environment, but also the spirit of how you play. Football connects people emotionally and physically and brings communities together and we hope SKOOT Errands helps during these difficult times.

“Alongside building plans for when we’re out of lockdown, that are fun and really give fans a lift. The conversations and ambition we have for what we can do together is exciting. We believe we can innovate and provide a blueprint for other clubs and fans around the world.”

Henry Staelens, CEO, Forest Green Rovers added: "We share similar values to the team at SKOOT, and it’s good to be working with them. I am sure there are plenty of initiatives we can collaborate on, particularly around how our fans travel and interact”.