As part of a new partnership, LaLiga will lead the anti-piracy campaign of MotoGP and superbike championship WorldSBK.
An agreement between the Spanish football league and Dorna, the commercial and TV rights holder for both competitions, will see LaLiga use its own anti-piracy tools to monitor and eliminate illegal MotoGP and WorldSBK streams hosted on social networks, digital platforms and mobile apps.
Javier Tebas, President, LaLiga said of the partnership: “With this alliance, LaLiga extends its commitment to fighting audiovisual piracy. Joining with Dorna Sports motivates us to keep working to protect competitions’ audiovisual value. Fighting against piracy is a top priority for LaLiga and we’ll continue to invest in technical tools and human resources to keep advancing in this field.”
Manel Arroyo, Managing Director, Dorna Sports added: “The signing of this agreement between LaLiga and Dorna Sports shows our complete commitment to the fight against piracy. The protection of audiovisual rights is and always has been of utmost importance for us because, due to the exclusive and attractive nature of the content we produce, it suffers much more from the consequences of piracy. Both MotoGP and WorldSBK will greatly benefit from the tools created by LaLiga’s technological protection team, which is a global point of reference and therefore a guarantee of security for our championships.”
La Liga’s human, technical and legal resources will also be used to monitor pages which illegally publish Dorna’s content and compile legal evidence in the fight against piracy.