LaLiga launches app offering data and offers to players

Monday, October 19, 2020

By: Sport Industry Group

LaLiga has launched a new Players App, which features pre and post-match statistics based on a player’s positional and playing history.

The Players App pulls stats from LaLiga´s performance analysis system Mediacoach to provide information directly to the athletes, with match videos available after the game has finished. 

It will be available to players in Spain’s top two divisions.

The exclusive statistics from Mediacoach which will give in-depth insights into the player’s achievements after each match. Data such as distance covered and top speed will be included, as well as other resources such as individualised heat maps. 

Interestingly, the app also allows players to make direct contact with the league, as well as including a series of premium services and exclusive promotions linked to areas like car purchases, eating out, and holidays. It also provides access to a host of brands with exclusive benefits, with access to items such as watches, technology or even finance deals.