MLB approves new wearable

08 Mar 2017

By: Sport Industry Group

Major League Baseball (MLB) has approved another wearable for in-game use, with the ‘Whoop Strap’ now officially allowed to be worn by players on the field.

MLB allowed players to use two wearable devices during games ahead of the 2016 season, with that approved list now extended to three with the addition of the Whoop Strap.

The continuous biometric monitoring wristband tracks strain, recovery and sleep to give athletes, coaches and trainers an overall look at a player's health.

The Whoop wearable also monitors heart rate, heart rate variability, ambient temperature, motion and sleep data and can store those stats up to three days.

Last year, the company conducted a trial with 200 minor league players who wore the device all the time except when they were on the field for games.

ESPN reports that players won't be required to wear the device and that Whoop has no rights to any collected data.

Players and teams will be given equal access to the information and any additional use of those stats – such as sponsors, media or broadcasters - must be approved by both sides. Players can also decide how much information is shared by adjusting the security settings.

The Whoop band costs approximately $1,200, which includes access to the analytics dashboard. A consumer-focused Whoop Strap 2.0 also went on sale in November for approximately $500.