NFL partners with Clubhouse for Draft Week content series

Date: 
Monday, April 26, 2021

By: Sport Industry Group

The NFL announced a partnership with audio-based social media platform Clubhouse ahead of the NFL Draft in what was said to be Clubhouse’s first sport partnership.

The platform, which is currently still invitation-only, as well as being available solely on iOS devices, partnered with the league to host a series of draft-themed rooms.

The series began on Monday 26th April and ran throughout the Draft Week.

Hosting a series of different rooms, the content hosted a range from mock drafts for fans, player assessments, and conversations with college football alumni, while fans were able to listen in on discussions featuring athletes and coaches as well as following the draft picks live.

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