Senior Strategy Manager, Sky Sports
An ambitious and impressive attitude has helped Yath become the most senior ranked employee at Sky UK for his age group. Yath is helping plan Sky’s long term sport strategy and throughout his career has used research and analysis to provide accurate insight for improved commercial performance. His ability to look at the bigger picture, backed up by accurate use of data, is sure to ensure Yath will play an ever more influential role in the international sport industry.
@YathG: The face of the company, leading through actions. Thinking long term, acting with integrity, having the courage to make the tough decisions."