Arsenal appoint new chief commercial officer

06 Dec 2021

By: Sport Industry Group

Arsenal Football Club has appointed Juliet Slot as Chief Commercial Officer. 

Juliet will oversee all the club’s commercial operations. This includes commercial partnerships, ticketing, hospitality, digital experience, retail and marketing.

Her appointment follows current Chief Commercial Officer Peter Silverstone’s decision to leave the club to pursue new opportunities from the end of January. 

Juliet said: “Arsenal is a club which I have long admired and I’m absolutely delighted to have the opportunity to join the Executive team and to lead a brilliant group of commercial colleagues.  The Arsenal name is recognised around the world as being unique both on and off the pitch with a hugely loyal and engaged global following. I am excited to find new ways to bring existing fans closer to the club and to grow our support across the world for both our men’s and women’s teams. I am also looking forward to working together with our fantastic suite of partners in meeting our mutual objectives. I am thrilled to have this opportunity. My goal is to bring fans closer to the club wherever they are and help us grow.”

Juliet was Chief Commercial Officer at Ascot Racecourse from 2012 to 2020. Prior to that she worked as Managing Director at Pitch Media, Managing Director at Haymarket Network, on the London 2012 bid and at Advantage International (now trading as Octagon).  She was also Sales and Marketing Director at Fulham for five years and worked at adidas for five years.  She is currently a non-executive director at the British Olympic Association. 

Vinai Venkatesham, Arsenal Chief Executive, said: “I’m delighted to welcome Juliet to the team. She brings immense experience and expertise and will be an important part of our Executive Team as we look to take the club forward. I would like to thank Peter for his positive contribution to the club and wish him every future success. ”