During the men’s international break, The FA is once again seeking to capitalise on the absence of men’s top flight club football to promote the women’s game on the weekend of 16-17th November.
With strong fixtures already announced for that matchday, including a north London derby between newly-promoted Tottenham and champions Arsenal - which has already been slated to take place at the new Tottenham Hotspur Stadium - a Merseyside derby and a match between Chelsea and Manchester United, the governing body is hoping to repeat or surpass the attendance figures of the opening weekend.
Over 62,000 fans attended a WSL game on the first matchday of the season, with the bulk of those figures taken from the Manchester derby at City’s Etihad Stadium and the London derby between Chelsea and Tottenham at the Blues’ Stamford Bridge.
Kelly Simmons, The FA’s Women’s Professional Game Director said: “We are excited to announce the first ever Women’s Football Weekend, for what is sure to be another great moment in a year that has seen huge momentum behind the growth in popularity of women’s football. Following on from a record-breaking FIFA Women’s World Cup and opening Barclays FA Women's Super League weekend, there has never been a better time to visit your local team, and we encourage all supporters to get involved at all levels of the pyramid on 16 to 17 November.”
The FA also claims that the inaugural 'Women’s Football Weekend' will be the first edition of what is to become an annual event, encouraging fans to watch live women’s football in stadiums. The games which aren’t televised by BT Sport can also be watched for free in the UK on the FA Player, the FA’s new OTT service covering the women’s game.