The FA launches new women's and girls strategy

19 Oct 2020

By: Sport Industry Group

The FA has launched a new four-year strategy which aims to create a ‘sustainable future’ for for women’s and girls’ football in England.

Entitled Inspiring Positive Change, the strategy outlines eight objectives to be met by 2024, including aims for both grassroots and elite sport. 

Among the eight objectives, The FA says the strategy will aim to give every primary school-aged girl equal opportunity to play football; create world class professional women’s  football competitions; recruit a diverse range of local leaders to organise women’s and girls’ football in their communities, and see England win a major tournament. 

“Football has the power to change lives for the better. It can contribute to physical and mental wellbeing, it can provide opportunities to compete and collaborate with others, and it can help to shape the place of girls and women in wider society," said Baroness Sue Campbell,Director of Women’s Football, The FA.

“Our new four-year strategy is based on understanding an individual’s motivation to play – for learning, for recreation, for competition and for excellence. We want to ensure there is access and opportunity for every girl and woman to play, coach, spectate, officiate, manage or administer if they so wish and the game to be truly representative of our society across all characteristics and social backgrounds.

“The FA’s new Inspiring Positive Change strategy will build upon the foundations created by The Gameplan for Growth and deliver truly transformational change to the women’s and girls’ game.”