06 Aug 2018

By: Sport Industry Group

NFL team Jacksonville Jaguars is to make its four pre-season games available to UK fans via a first-ever live stream.

In what it describes as a “franchise first,” the team will make coverage of the matches available via its digital platforms to audiences across the UK, Mexico and affiliate markets in Jacksonville.

The Jags, which have a strong UK fanbase, claiming the status of the “UK’s home team”, will kick off their pre-season schedule against the New Orleans Saints this week.  

The franchise has committed to play one home regular season game at Wembley Stadium every year until 2020.

Commenting on the new broadcast venture, Jaguars’ president Mark Lamping said: “The demand for NFL football continues to grow internationally and the Jaguars have benefited from our aggressive support of the league’s global movement, as evidenced by the thousands of fans and friends we’ve made since making our commitment to London in 2012.” 

“This season, the NFL has allowed us to expand access to our preseason game broadcasts via a digital stream, affording the Jaguars the opportunity to connect with more fans on multiple platforms and in more than one language."

Former Jaguars star Fred Taylor will be in the commentary booth for the games. He said: “This is something I’ve really been looking forward to – calling Jaguars games for TV.

“It’s a new experience for me, and I’m going to bring the same passion and diligence to my analyst role as I did as a player. This team has everyone excited, including me."

Fans in the UK will receive the same broadcast as those watching the live telecast on either CBS47 or FOX30, the official station of the Jaguars in Jacksonville.

Other games in the Jags’ pre-season schedule include trips to Minnesota Vikings and Tampa Bay Buccaneers as well as a home clash with the Atlanta Falcons.

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