PRECOR AND RED BULL ANNOUNCE PARTNERSHIP

24 May 2022

By: Sport Industry Group

Precor, a part of Peloton, has announced a partnership with Oracle Red Bull Racing, as it has been selected by Red Bull to equip its new 3,000sq ft state-of-the-art fitness facility at the Technology Campus in Milton Keynes

Red Bull Racing has invested significantly in its Technology Campus in Milton Keynes in recent times, introducing a new state-of-the-art high-performance fitness and wellbeing facility, fully equipped with Precor and Peloton products. It continues Red Bull’s recent commitment to focusing on its people.

The cutting-edge facility features a full complement of Precor strength and cardio equipment including the sleek Resolute Selectorised Strength kit, Precor’s core cardio offering with P80 and P60 consoles and a fully bespoke Queenax functional fitness solution. The Peloton Commercial team will also work with Oracle Red Bull Racing to take an active role in promoting health and wellness within the Team going forwards.

Oracle Red Bull Racing CEO and Team Principal, Christian Horner, said, “Formula 1 is a pressure-cooker environment and with seasons now extending to 23 races globally, across nine months and more, it takes a toll on the staff, not just those at Grand Prix but also at the factory, which works 24/7 to deliver performance through the year. It’s hugely important to us as a Team that we look after our people and care for their wellbeing.

“The creation of our new gym at our Milton Keynes headquarters is part of that commitment. We want all of our Team members to stay fit and healthy, in body and mind, and we know that will ultimately feed back to the Team in improved performance.”

Oracle Red Bull Racing Human Performance Coach, David Osgathorp, commented, “Our goal with this project was to create a high-performance facility, worthy of a high-performance team. While there are other companies that specialise in strength training kit or cardio machines, Peloton Commercial had the complete package that we were looking for. Our goal is to deliver race winning performance each weekend and, with the fine margins in F1, we’re always looking for an edge over our competitors. With Peloton, we can reach that target.”

Scott Trinder, Peloton Commercial UK Sales Leader, added, “We are increasingly seeing companies putting employee wellbeing front and centre, and Oracle Red Bull Racing is ahead of the curve. In partnering with Peloton, Oracle Red Bull Racing is future-proofing its facilities, providing a best-in-class offer that will ensure it can engage with and attract employees from all demographics by demonstrating that employee health and wellness is more crucial to them than ever.”