Quest secures EFL highlights

04 May 2018

By: Sport Industry Group

The English Football League (EFL) has confirmed a new partnership with free-to-air channel Quest, which will become the new home of its UK highlights for the next four seasons, as well as a producer of its new weekly Facebook show.

Kicking-off from next season, the Discovery-owned, Eurosport-powered channel will provide 90 minutes of match highlights from the Sky Bet Championship, Sky Bet League One, Sky Bet League Two at 9pm every Saturday night.

The highlights show will be hosted by Colin Murray, who moves from the current home of EFL highlights, Channel 5, whose deal with the EFL comes to an end this season.

Quest will also produce highlight shows for midweek league games, as well as Carabao Cup and the Checkatrade Trophy matches.

In a first for the EFL, Quest will produce a new weekly interactive Facebook series, The Reaction, focusing on fan engagement.

EFL chief executive Shaun Harvey said: “As an experienced broadcaster, clubs and their fans will be able to access high quality coverage on a channel that is committed to making the EFL highlights programme one of its flagship shows.

“Quest is the largest channel in the Discovery portfolio with over 12 million people tuning in each month and alongside the rights based programming, they will utilise their existing and emerging digital platforms to enhance the experience for fans to help tell the EFL story as the new season starts to unfold.”

Simon Downing, head of Quest and Eurosport UK, added: “It’s our shared ambition to make coverage of these competitions accessible to as many people as possible, across all consumer platforms.”

The EFL highlights will headline Quest’s line-up of sports events throughout the year which are delivered by leveraging Eurosport’s sport production expertise. This list already includes snooker’s Home Nations series, cycling’s Giro d’Italia, British and World Superbike Championships and soccer’s pre-season tournament, the Emirates Cup.