SPURS GAINS A NEW PERFORMANCE PARTNER

04 Aug 2022

By: Sport Industry Group

Tottenham Hotspur has announced sports nutrition brand Science in Sport (SiS) as the club’s first official performance solutions partner in a four-year agreement.

The club has confirmed that SiS will “work closely with the nutrition and sports science teams” and “have already played a part in shaping the men’s first team’s preparation for the upcoming campaign.” The company’s range of nutritional products have been made available to players throughout pre-season.

Throughout the partnership, the club will have access to SiS’s Performance Solutions Framework, a bespoke nutritional programme designed by SiS. This will also include a relationship with SiS’s High-Performance Advisory Board, that will provide access to performance knowledge and external quality assurance.

Professor James Morton, Director of Performance Solutions at SiS, is part of the board, and commented, “Science in Sport are committed to fuelling the world’s best athletes and sports teams with world leading science and innovation.

“With our Performance Solutions programme, we tailor our research, innovation, and world class knowledge to deliver a true competitive advantage. We are delighted to partner with Tottenham Hotspur, a sports team who share the same pioneering values and vision.”

Spurs will also employ dedicated staff to work exclusively with SiS, including a PHD student to examine, input and help develop the programme.

The club’s Lead Nutritionist, Emma Tester, said, “At Tottenham Hotspur we aspire to be the world’s best in performance nutrition. Since the start of pre-season, we have been working closely with James Morton and the team at SiS to get the products implemented across the squad and begin planning our wider nutritional strategy.

“Having access and support from industry-leading experts is of huge benefit to us. We have had great feedback from the players on the range of products available to them and we look forward to developing bespoke products to truly personalise their nutrition programme.”

The club will also release exclusive content that will cover the partnership on its new owned OTT platform, SPURSPLAY.

SiS products will continue to be made available to the players throughout the upcoming Premier League season. Spurs’ campaign kicks off on Saturday 6th August when it hosts Southampton FC at the Tottenham Hotspur Stadium.

 

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