Women's The Hundred to take place in same venues as Men's Competition

27 Nov 2020

By: Sport Industry Group

The ECB has announced that the inaugural Women’s Competition of The Hundred will take place at the same eight venues as the men’s event in 2021.

Initially, the women’s competition was set to take place across 20 different venues in England and Wales, but due to the impact of the coronavirus pandemic, that has been adapted. However, The ECB says that the model will be reviewed after the first season.

Announcing the move, organisers highlighted the fact that moving to create double-headers will increase ‘alignment’ between the men’s and women’s teams, and create more visibility for the women’s games on TV coverage.

“It has always been our intention to review the structure of the Women’s Competition on an annual basis, to ensure that we are maximising the scale and prominence that The Hundred platform provides to profile the women’s game,” said Beth Barrett-Wild, Head of The Hundred’s Women’s Competition.

“Looking ahead to 2021, it’s clear that the wide-ranging impacts of the COVID-19 pandemic on the delivery of elite sporting events and society more generally, necessitates a change to our plans from 2020.

“The move to an integrated eight-venue model with the Men’s Competition next summer will simultaneously enable us to reduce our operational risk, protect the delivery of the Women’s Competition, and optimise the opportunity to work with our broadcast partners to provide maximum visibility and exposure for the women’s game.

“We therefore believe that this is the best structure for the Women’s Competition in 2021. However, with the women’s game transforming and growing at pace, it is important that we remain flexible in our approach to evolving this model in the future.”