Dave Hughes


Sponsorship Campaign Manager, Virgin Media

Following six years in FMCG, Dave joined the EFL as Senior Brand Manager in April 2015 to manage the rebrand project – allowing him to apply his passion for football in a professional context. Having successfully transitioned The Football League to the EFL, he is now involved on a number of key strategic projects as well as overseeing all marketing activity to ensure it is reflective of the new brand.

Dave is a keen long distance runner and completed his fifth marathon in 2016. He is an avid Newcastle United fan so was naturally delighted when they were relegated last season, thus becoming an EFL club in the process. Dave started his new role at Virgin Media in spring 2017. 

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