Shortlist

Active & Wellbeing Award

British Paralympic Association
Parasport powered by Toyota
buddyboost
Healthier & Happier Together, 26 Minutes At A Time
McDonald’s
Fun Football
My Name’5 Doddie Foundation
Doddie Aid
The FA
Football Your Way
Toyota GB
I Am Team GB presented by Toyota

Agency of the Year

Two Circles
Cake
InCrowd
M&C Saatchi Sport & Entertainment
Octagon
Whisper

Communications Award

Guinness
#NeverSettle
EA SPORTS FIFA
Inspire the Next Generation
Great British Racing
National Racehorse Week
HSBC
Nolli Waterman - Finding Her Voice
International Paralympic Committee
WeThe15
Vanarama
Hollywood Comes to Wrexham

Cutting Edge Award

English Institute of Sport
Hormonix - Female Hormone Monitoring
ECB
The Hundred
Extreme E
Season 1
The IRONMAN Group
IRONMAN Virtual Club
Vodafone
Vodafone PLAYER.Connect
WSC Sports
Creating Automagical Sports Highlights
In association with: 

Data & Insights Award

ECB
The Hundred’s Ticketing Strategy - Broadening Cricket’s Reach
Brentford FC
Two-Year Home Kit
EFL
iFollow
Kitman Labs
How Data Changes the Game in Academy Settings
Snack Media
Data & Audience Analysis
Sport England
Moving Communities
In association with: 

Environmental Sustainability Award

Extreme E
Season 1
Brentford FC
Two-Year Home Kit
Norwich City FC & Kotkamills
#GreenerTogether
SailGP
Impact League
Sky Sports
Game Zero
In association with: 

Event of the Year

ECB
The Hundred
BLAST
BLAST Premier Fall Final 2021
EFL
Sky Bet Play Off Finals
SweetSpot Group
The Tour of Britain
Wimbledon
The Championships 2021
In association with: 

Fan Engagement Award

Wigan Athletic FC
#Believe
Aston Martin
I / AM
Cardiff City FC
Digital Convenience & Engagement for the Bluebirds
Chelsea FC
The 5th Stand - The Official Chelsea App
Heineken
Heineken F1 - The Pit Wall Bar
PepsiCo
Music Keeps Us Fizzing

International Campaign of The Year

International Paralympic Committee
WeThe15
beIN Sports
Love It Like the First Time
DAZN
We All Rise
Heineken
UEFA EURO 2020
Liverpool FC
LFC Lunar New Year
Rexona
Watch Me Move

Original Content Series Award

NEO Studios
The Giants
Dreams, Team GB & ParalympicsGB
Bedtime Stories
Folding Pocket Productions
Defiance - A History of Protest in Sport
Mercedes-AMG Petronas Formula One Team & WING
2021 Season Race Previews
Slingsby Gin
The Slingsby Golf Academy
World Rugby & Whisper
Whistle Watch

Original Standalone Content Award

The Barclays FA Women's Super League
It's All Kicking Off
DP World Tour & Callaway Golf
Farthest Golf Shot Caught in a Moving Car
PUMA
Unlock Greatness
RAM FILMS
The Extra Mile
Snickers
Bothlands
Whole Earth
We're With You The Whole Way
Wimbledon
It's a Wimbledon Thing
In association with: 

Partnership Award

EA SPORTS FIFA
FIFA21 & Midnight Ramadan League
Dreams, Team GB & ParalympicsGB
The Power of Sleep
eBay & EFL
Small Businesses United
Lucozade Sport & Hashtag United
Esports Partnership
McDonald's & UK Football Associations
Fun Football
The ESL Pro League Commissioner's Office
The Louvre Agreement - CS:GO Esports Partnership
University of Hull & Team GB
Find Your Extraordinary
In association with: 

Tessa Jowell Community Award

MCC & MCC Foundation
Afghan Refugee Project
Bloomsbury Football Foundation
Changing the Game
BT
Watch Us Rise
Fearless Women
Women's Sport Collective
International Paralympic Committee
WeThe15
LTA
LTA SERVES
Premiership Rugby
HITZ - Getting Lives Back On Track

UK Campaign of the Year

Kiyan Prince Foundation
Long Live The Prince
BT
Hope United
Dreams, Team GB & ParalympicsGB
The Power Of Sleep
Premier League
No Room For Racism
Sports Direct
Just A Game?!
The Barclays FA Women's Super League
Unstoppable
In association with: 

Our Partners

Official Partners
Supporting Partners