A series of workshops designed to help community clubs capitalise on the Rugby League World Cup 2013 are set to be rolled out across the country, with 66 clubs already participating in the ‘Welcoming Clubs Workshops’.
Over 450,000 spectators watched the 14-nation tournament first hand while the 28 fixtures were also seen by millions of television viewers.
English Super League rugby team Castleford Tigers have renewed their sponsorship deal with the GMB trade union, extending the current partnership to over a decade.
The one year extension with the union, which has over 600,000 members, will see its logo featured on the chests of the team's playing shirts and on the back of matchday tickets for the 2014 season.
With the Rugby League World Cup heading towards its final stages around the country, the Rugby Football League (RFL) has launched a new minimal-contact version of the game, aiming to take the sport to a much wider audience of men and women.
Play Touch Rugby League has been piloted over the past two years, and the RFL is now seeking licensed partners to deliver the programme at sports and leisure venues across the UK.
Play Touch Rugby League is part of the RFL’s new community game strategy, to deliver aspects of the traditional game without the high impact tackling.
The Rugby League World Cup 2013 (RLWC2013) has announced partnerships with MyClubBetting.com, Gatorade and Thirsty Planet.
Gatorade will become the Official Sports Drink, Thirsty Planet the Official Water Supplier and MyClubBetting.com the Official Betting and Gaming Partner to the tournament which kicked off on Saturday at the Millennium Stadium in Cardiff.
Canterbury has announced England rugby league and Leeds Rhinos captain, Kevin Sinfield, as its latest ambassador – ahead of the kick off to the Rugby League World Cup 2013 in Cardiff tomorrow.
As part of the agreement Sinfield will endorse the brand’s range of rugby and lifestyle clothing.
Sinfield is Super League’s all-time leading points and goal scorer, has captained Leeds Rhinos for over a decade leading them to six Super League Grand Final victories and three World Club Challenge titles.
Ahead of the opening of the Rugby League World Cup 2013 in Cardiff on Saturday, organisers of the tournament have added to its sponsorship portfolio with car rental brand Hertz UK and travel and leisure company EZE Group coming on board ahead of kick off.
The competition begins with a double-header at the Millennium Stadium featuring England’s opening match against Australia, followed by Wales v Italy.
Gillette has agreed a two-year extension of its decade-long deal with the Rugby Football League that will see the brand continue as the England Rugby League team’s main sponsor for this Autumn’s Rugby League World Cup 2013.
The brand’s logo will feature on the national team’s playing strip, as the partnership enters its second decade with significant investment from Gillette to improve the quality of coaching at the grass roots of rugby league in the UK.
Wooden Spoon has been announced as the Official Charity Partner for Rugby League World Cup 2013 in England and Wales that will see the children’s charity use funds raised during the competition to develop a legacy within the sport’s community, which will benefit disadvantaged young people throughout Britain.
The World Cup kicks off at the Millennium Stadium with its Opening Ceremony on 26th October.
Sports data company Opta has confirmed a new deal with the organisers of this year’s Rugby League World Cup, which kicks off next month, to become the official tournament data supplier for the event in England.
The partnership will see Opta work alongside host broadcasters BBC and Premier Sports, as well as the tournament’s global broadcast partners.
With exactly six months to go until the Rugby League World Cup 2013 kicks off in England and Wales, England rugby league captain Kevin Sinfield has been unveiled as the first ‘Rugby League of The Extraordinary’ character ‘The General,’ in part of a new series to launch of the new England Rugby League website, www.englandrl.co.uk.
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