11 Jan 2022

By: Sport Industry Group

Grocery delivery app Getir has launched a new digital campaign with players from Tottenham Hotspur FC, as part of its sponsorship deal with the Premier League football club.

Heung-Min Son, Tanguy Ndombele, Pierluigi Gollini and Bryan Gil feature in the videos, which include tailored fan chants that highlight the range and speed of Getir’s delivery service.

Getir’s video campaign with the club will run across digital and social channels.

The launch comes after Getir expanded its deal with Tottenham in September to become the club’s first-ever Official Training Wear partner.

Getir had previously linked up with Tottenham in August, and the expanded deal led to the app becoming an Official Global Partner of the club. Getir’s logo appears on the front of Spurs’ training wear as part of the three-year deal.

Getir launched in the UK in January 2021 and operates in 20 UK cities, including London, Birmingham, Brighton, Cardiff, Liverpool and Bristol.

Nicholas Casby, Head of Marketing at Getir UK, said, “We had a lot of fun creating these films and wanted to show the joy and excitement of the Getir service through some of the club’s players. Hopefully fans and customers enjoy these videos and will get involved by engaging with these adverts.”